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IBM 00M-229 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Target Markets & Customer Needs | 25% | - Industry applications of SPSS
|
| Selling & Licensing Fundamentals | 20% | - IBM licensing models and support offerings
|
| SPSS Product Portfolio Overview | 25% | - SPSS solutions and capabilities
|
| Solution Positioning & Differentiation | 30% | - Competitive positioning of SPSS solutions
|
IBM SPSS Predictive Analytics Sales Mastery v1 Sample Questions:
Which characteristic of SPSS Modeler appeals more to power data mining experts?
- A. SPSS Statistics integration
- B. Automated modeling
- C. Automated data preparation
- D. No programming needed
Correct Answer: B 🗳️
Which user is most likely to use the automated modeling feature of SPSS Modeler?
- A. Business analyst
- B. Business executive
- C. IT manager
- D. Professional statistician
Correct Answer: A 🗳️
Which SPSS product best meets the needs of a call center looking to capture feedback on customer satisfaction?
- A. SPSS Data Collection
- B. SPSS Statistics
- C. SPSS Decision Management
- D. SPSS Collaboration and Deployment Services
Correct Answer: A 🗳️
What is the main purpose of association algorithms in SPSS Modeler?
- A. To reduce data to a simpler form.
- B. To prepare a data set for optimal modeling.
- C. To discover linked purchases and other occurrences.
- D. To divide the market or customer base into groups.
Correct Answer: C 🗳️
Which statement is true about SPSS Data Collection?
- A. It requires SPSS Collaboration and Deployment Services in order to deliver surveys.
- B. It requires separate surveys to be created for each delivery method.
- C. Surveys and reports can be published in many different languages.
- D. It runs exclusively in a Web browser.
Correct Answer: C 🗳️
